From migrating to Klaviyo to optimising already-established accounts, Klaviyo is where I am most at home. With its abilities and flexibility, you can rapidly deploy effective retention strategies. The only other thing it takes is some great knowledge and experience.

While Klaviyo is great, there are many other powerful platforms out there. I take a ‘platform agnostic’ approach, meaning that I can easily work across any email/CRM platform. Mailchimp, Emarsys, Dotdigital, to name a few.

It’s not just B2C CRM that I do. I also bring HubSpot management experience to the table. I’ve designed CRM strategies that consist of lead management, sales ops, marketing automation and reporting/forecasting for a wide variety of clients operating on HubSpot.

While, like Klaviyo, HubSpot is also great, there are many great B2B CRM’s out there that can provide effective alternatives. Here I also take a ‘platform agnostic’ approach to deliver comprehensive and complex CRM solutions on clients working in the B2B space.